Corporate Spring was established in 2012 by Annicken R. Day, drawing upon her extensive experience as Chief Culture Officer at Tandberg and Culture Strategist at Cisco spanning over 12 years. Through her journey, she recognized the pressing need for transformative change in corporate cultures, understanding that traditional methods are no longer sustainable.

Since then, Annicken and her global team of experts, have championed a culture-first approach to drive growth. Our proprietary Corporate Spring Model™, backed by science and decades of practical experience, guides leaders and teams worldwide towards creating thriving work environments. This shift has consistently led to improved performance, heightened innovation, and increased employee engagement.

We firmly believe, and our beliefs are backed by hundreds of studies, that passion and joy is a powerful catalyst for business success. By embracing this philosophy, companies can attract top talent and surpass their competitors. Our mission at Corporate Spring is to empower organizations to build some of the world's premier workplaces, where science-backed methodologies converge with practical experience to drive lasting transformation.